Brand Color Palette Generator with Rationale

Who This Is For

Designers, brand managers, and founders who need a strategically reasoned color palette — not just a pretty combination.

What Problem It Solves

Color choices made purely by aesthetic preference often fail to communicate brand values, lack sufficient contrast for accessibility, or don't work across digital and print contexts. This prompt generates a complete palette with reasoning, usage hierarchy, and accessibility considerations.

Example Use Cases

• A startup building its first visual identity from scratch
• A designer presenting multiple palette options to a client with strategic rationale for each
• A brand refreshing their colors to feel more modern without losing recognition

What to Expect

A primary, secondary, and accent palette with hex codes, names, psychological associations, usage hierarchy, and WCAG accessibility notes for text/background combinations.